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People ask,… “So, why do you focus on walkin bathtubs?”

In 2002, my life took an unexpected turn. One day, my Mother fell and broke her hip. I was not prepared for the downward spiral my Mother’s health went through following that fall. The hip injury set in motion what I now know to be a very common pattern of health problems that directly led to her dying in a nursing home in 2004.

I firmly believe the common sense law: “Knowledge is Power!” For me, helping an elderly or mobility challenged person live and bath safely at home was simply a scenario I had not looked at closely enough. I didn’t have the necessary knowledge, until, that is,… it was too late for my Mom.

But, my 87 year old Dad made it clear that he had no intention of ever going into a nursing home. So, how do I help him age safely in his home for the rest of his life? I had a new mission, and a deep personal passion for resolving this question.

I found very little help out there. Almost none! After three years of extensive research and study, I believe it is fair to say that Bob and I are two of the most experienced safety and “aging in place” consultants working with the elderly and their families in the United States. In pursuing my passion to help my Father, Bob and I traveled all over the US. I even went to Europe and Canada. We invested thousands of dollars and over 3,500 hours of our personal time researching ALL the products and technologies available.

NOW I know - up to 80% of all people in nursing homes are there due to complications stemming from a fall related injury. I also learned that the bathroom, and traditional bathtubs and showers accounted for most of these falls. Now I know,… your bathroom is the most dangerous room in your home!

I discovered that walkin and slidein bathtubs offered the greatest hope for helping seniors, and their children, to keep them living and bathing safely in their homes as long as possible. Bob and I decided, we had to help get the word out about this “Amazing” technology – walkin and slidein bathtubs. These products were the obvious first step to educate consumers about.

So,… how did we learn about walkin and slidein bathtubs?

Bob first told me about the technology of walkin bathtubs. For more than a year, Bob and I have studied every walkin bathtub we could find, including, recently, some that are manufactured in China. For every tub we learned of, we asked: How are they made? What works and what doesn’t? Why? What are the different issues resolved by the different styles of tubs? Are they ADA complaint, certified? Does that matter? What is the difference in all the tubs on the internet?

What we learned is this...

At this point in time there are 2 main sources of walkin bathtubs for consumers looking into purchasing a walkin bathtub, and generally speaking, bathroom safety.

1. In-home Marketers , who rely on expensive TV commercials and national print publications to generate leads for their in-home sales force. To put it simply, "aluminum siding sales." They often pay for celebrity endorsements promoting average quality products (my opinion), over priced (my opinion, but, talk to them and judge for yourself), sold thru high pressure in-home closers (my opinion of the corporate policy – “no callbacks, always sell on the first call.”). You can talk with these companies, but PLEASE don't buy from them without at least checking out other resources, ok? For example, as of the last time I checked, the largest of these mass media companies will generally drop ship to your door a "supply only" walkin tub at around $10,000, and installed prices were hovering around $16,000.

2. Internet Marketers, who are too numerous to name. What can I say - beware, beware, and beware. You'll find prices ALL OVER THE BOARD. From $3,000-$10,000 or more. The issue is this - for what are you paying? Many tubs are of inferior quality and have problems that most consumers cannot anticipate. You will be forced to invest $1,000s with little or no real information about the product other than sales rhetoric. (Issues used to confuse consumers - umpteen leveling legs, acrylic vs fiberglass, a gazillion hydrotherapy jets, rapid drains,... so on and so on, etc, etc). It can be mind numbing, to say the least.

And finally,… “Why did Bob and I start The Amazing Walkin Bathtub Company?”

If you haven't guessed by now, there was no one out there for a consumer to turn to for straight answers. Someone YOU could trust. Someone who arguably knew more then YOU DO about the decision-making process of choosing a walkin bathtub

That is why Bob and I started Amazing. We are here to help. We have identified what we believe to be the best appliances out there. We know more about the differences among the various choices and why that matters to one client, and maybe not another.

So, the ball is in your court. All you need do is pick up the phone and call us at 800-688-0055, or e-mail us at info@amazingwalkinbathtubs.com. We will be honored to help you work through your decision-making process without regard to what product you might eventually decide to buy.

George Bentley is, also,  a nationally recognized attorney and consumer advocate. He is one of the leading legal, business and consumer advocacy minds in the country, considered by some to be a true “Renaissance Man.”

A former law professor and radio talk-show host, he is well trained and experienced in the fields of law, business, learning technologies, personal growth and human development. He has studied at such highly regarded institutions as Harvard Law School and New York University School of Law and is a former Adjunct Professor at the University of Denver, College of Law. George is one of the first legal and business visionaries in the United States who helped drive the Alternative Dispute Resolution movement, an effort which has literally changed the way law is practiced in this country.

George is a long-time member of such respected referral sources as the American Bar Association, the Better Business Bureau and Tom Martino’s TroubleShooter Network. He has a passion for helping the underdog! George retired from the traditional practice of law over12 years ago and, for the last 10 years, has dedicated much of his time counseling and helping federal agencies, business owners, consumers facing foreclosure, and at risk youth. Most recently, George has been helping the elderly, sick and mobility challenged.


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